Wednesday, November 10, 2010

Freewrite: Remix Culture

Brett Gaylor’s film, “Rip! A Remix Manifesto” causes the audience to take a stance on remix culture: does it cross the lines of intellectual property? or is it simply an innovative form of creativity? 
In my blog, I am going to attempt to answer the questions and controversies that remix culture poses. I felt that Brett Gaylor’s film did an accurate job at portraying that those who are in opposition to “remix culture” are “the bad guys” and solely seek to suck the fun and creativity out of our modern culture. The film made me admire artists such as Radiohead and Girl Talk and countries such as Brazil who are proponents of remixing and downloading and sharing music without severe government regulation. 
Although I am a fan of remix culture, I feel that a a friend of mine is  more of an expert because he is an avid fan of promoting mash-up artists. He recently told me that he cannot go back to listening to regular music, because he has taken such a liking to mash-ups. He says he’s a regular user of web sites that allow him to post songs of his favorite mash-up artists and finds security in the network of other peoples blogs who share a similar passion. The first remix he first fell in love with was Randy Boyer’s “Disarm” and he describes it as an epic rock ballad combined with an electro base that gives the lyrics a new emphasis and energy that would not have been brought into existence if the ability to remix did not exist. He is a fan of not simply electro mash-ups but jazz and rock compilations. He recommended a second song that combined the famous lyrics of Louis Armstrong’s “What A Wonderful World” and the haunting sound of Radiohead’s guitar. “This song intertwined Louis Armstrong’s message with a deeply reflective radio bass, that slowly builds to truly express and further the desire of emotional response of the listeners-- that wouldn’t be made possible without a very contemporary, reflective edge provided by Radiohead” he told me. It bothers him that this type of movement can be associated with hard drug use and raves, because he simply loves the sound and does not engage in the activities that are commonly associated with the music. He showed me the link to his blog that has different mash-ups on it and encouraged me to post the link here because it brings attention to the remix artists and promotes the growth of this movement:
http://hypem.com/jgpiacentini
 Hearing an individual speak with such a passion about mash-ups, I could never doubt that the presence of remix culture within our society should be acknowledged as it’s own art form and a definite possessor of creative integrity.
I think that the greatest part about remix culture is that it embraces the dawn of technology. Anyone can become their own DJ, and the internet gives everyone this opportunity. It can be compared to the 70’s when everyone learned to play the guitar and then there was a huge influx of people who had rad guitar skills. If you hinder people’s creativity, you don’t realize that you could potentially eliminate different forms of art and music--whether it be great guitarists or artists like “Girl Talk”. Fifteen years ago a list of the 100 greatest DJ’s could not be made because it didn’t exist. Now music that could have gone unheard, is spreading because of the growth of technology. It has enabled an entire culture of remixing. I’m fascinated by remix culture because anyone and everyone can put their own spin on it; even me, if I were so inclined. But for now, I’ll just continue listening to Girl Talk and spreading the word about Gaylor’s film.

Tuesday, November 2, 2010

The Social Network


Here is a link to the preview of the movie “The Social Network”: 
I suggest you all watch it. If you don’t have time to see the movie, I highly recommend you at least watch the trailer. For one thing, I think it is extremely creative, but also very relevant to our class. In 2 minutes and 31 seconds it captures the triumphs, destruction, and controversies, that could be potentially caused by social networking sites; in this case the creation of a SNS site, Facebook. In my blog, I am going to focus on the effects of the preview, rather than on the movie itself because I don’t want to spoil it for anyone!
As soon as I saw the preview, I became immediately convinced to go see the movie. The preview for “The Social Network” did an excellent job at captivating it’s audience to go see the movie without spoiling any of the plot--which I feel a lot of movies fail to do these days. The graphics of facebook were familiar to me, the remix of the Radiohead song was creative and relevant, and I was also attracted to gaining knowledge about  what led up to creating this site that took up so much of my time. I soon realized that I was not the only one who shared this enthusiasm for “The Social Network” preview. Some face to face communication with friends illustrated they had a similar liking for it as well, but when I went to re-watch it on YouTube I became aware of some CMC communication that demonstrated the same thing. One individual was perhaps more enthusiastic than I was about it, saying “Perhaps the best trailer ever. I watch it over and over there is something hypnotic about it.” I also agreed with another person’s post and thought they worded their favor of the rendition of “Creep” in an eloquent manner: “Several of us have said that the rendition of Creep has thus been offed. I disagree. I watched this trailer a few days after seeing the film and I find it moving. The choice of any other set of lyrics may have jeopardized the obvious aim, which was to paint Mark's success arc as emotionally driven, whether or not this is entirely true.”
The advancements in technology make previews like this available to anyone with access to the internet. I personally went to the movie, saw this preview, went home, googled it, was directed to the YouTube link where the video was posted, and have watched it several times since. I was not alone in engaging in this act clearly, because as of today, the video has 1,878,562 views. The advancements in technology, and the accessibility of the internet make it possible for media companies to market their products--in this case movie producers utilized the internet to promote their film, a prime example of convergence culture. This also serves as an example of participatory culture: consumers of the media, those who watched the video on YouTube, actively engaged with the process by giving feedback. They also engaged in computer-mediated communication by bouncing ideas off of each other and agreeing or disagreeing with each other’s posts. Most of these posts shared my same take on the preview/movie in that we thought it was brilliant. The movie itself I felt had great acting, film techniques, story line, and ending. In conclusion, everyone go see the movie!